Getting Your Site Ready for Google's Latest Update

What is Google's new helpful content update?

Google's helpful content update is a new algorithm update that is designed to reward websites that create high-quality, helpful content. The update was announced in August 2022 and is expected to have a significant impact on search results.

The update is designed to address the problem of low-quality content that is often created for the sole purpose of ranking well in search results. This type of content is often not helpful to users and can actually make it more difficult to find high-quality information online.

What are the key factors of Google's helpful content update?

The helpful content update is based on a number of factors, including:

• The Expertise of the Author
• The Authoritativeness of the Website
• The Trustworthiness of the Content
• The Originality

In order to rank well under the new update, websites need to create content that is written by experts, published on authoritative websites, and is trustworthy. The content should also be original and not simply copied from other sources.

How can you prepare your site for the helpful content update?

There are a number of things you can do to prepare your site for the helpful content update, including:

• Create high-quality, helpful content that is written by experts and published on authoritative websites.
• Make sure your website is easy to navigate and provides a good user experience.
• Avoid using clickbait tactics or other deceptive practices.

By following these steps, you can help your site rank well under the new helpful content update and continue to provide your users with the high-quality information they need.